Houses vs Apartments: Which Property Type Sells Best in Frankston?

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Frankston has seen growing demand in recent years, thanks to its beachside appeal, better infrastructure and improving local facilities. With more buyers and sellers entering the market, it is common to ask whether houses or apartments tend to sell better. There’s no simple answer. Sales results are shaped by buyer demand, lifestyle choices and current market conditions rather than property type alone.

A clear view of how each segment performs allows buyers to decide with confidence and helps sellers position their property more strongly.

Buyer Demand in the Frankston Market

Frankston attracts all kinds of buyers, including families, first-time buyers, people looking to downsize, and investors. Because everyone is looking for something different, both houses and apartments continue to see strong demand.

Detached houses are usually bought by families and people who want to live in the same place for a long time, mostly because they want more space, privacy and some outdoor area. Apartments are often chosen by buyers who prefer something more affordable, easier to take care of, and close to the beach, transport and Frankston CBD.

When looking at property for sale in Frankston, knowing which type of buyers are most active at that time can make a big difference in understanding which type of property is likely to sell more quickly.

Why Houses Perform Strongly in Frankston

Houses in Frankston remain popular due to land value, future development possibilities and their appeal to families. Many buyers don’t mind paying extra for bigger blocks, established neighbourhoods, and nearby schools and parks.

Key reasons houses sell well include:

  • Strong demand from families and owner-occupiers
  • Higher long-term capital growth linked to land ownership
  • Renovation and extension potential
  • Better appeal for buyers planning to stay long term

Homes in the better areas of Frankston usually sell faster when they are well looked after, priced right, and marketed properly.

The Growing Appeal of Apartments

Apartments have grown in popularity across Frankston, particularly around the waterfront, main transport routes and shopping areas. They offer a more affordable way to enter the market and appeal to downsizers, working professionals, and investors.

Apartments often sell well when they offer:

  • Modern design and quality finishes
  • Secure parking and low maintenance living
  • Proximity to the beach, hospital or public transport
  • Competitive pricing compared to houses

For buyers who value everyday convenience, apartments can be a very appealing option. In some situations, newer or well located apartments can sell faster than houses, mainly because they are more affordable and in strong demand from first time buyers.

Which Property Type Sells Faster?

There is no simple answer, as sales results depend on things like where the property is, the price, its condition, and how it’s presented. In general, houses attract more competition in established residential areas, while apartments do best in popular lifestyle locations.

Market timing can really impact sales. When prices are rising, apartments often get more interest from buyers trying to stay within budget, while houses usually perform better when families and long-term buyers are in the market.

When sellers work with local real estate agents who have been in the area for a while, it becomes much easier to see what buyers want right now and adjust the selling plan to suit the market.

Investment Perspective: Houses vs Apartments

When it comes to investing, houses are often preferred for long-term growth, while apartments can offer stronger rental returns depending on where they’re located and how much demand there is.

Houses usually attract tenants who want to stay long term, while apartments close to shops, transport and other amenities tend to suit renters who value convenience. Before choosing a property type, investors should think about holding costs, body corporate fees and the level of tenant demand.

The Importance of Local Expertise

Selling or buying in Frankston isn’t one-size-fits-all, as different parts of the suburb perform in different ways. What works near the beach doesn’t always work the same way in quieter residential pockets.

Local agents with real experience understand how buyers think, how prices are moving, and what type of marketing actually works. The best real estate agents in Frankston know how to present both houses and apartments in a way that attracts serious buyers and delivers strong results.

Conclusion

In Frankston, both houses and apartments can sell well when they’re priced right, in the right spot, and suit what buyers are actually looking for. Houses continue to do well because of land value and family appeal, while apartments attract more buyers thanks to lower prices and lifestyle benefits.

If you’re buying, selling, or investing, the right property really comes down to what you want and what the market is doing at the time. With help from Aquire Real Estate, buyers and sellers can find their way through the Frankston market and make choices that make sense in the long run.

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